Fun, functional knitwear for dogs who deserve to look as cute as they feel. Born from a famous idea, inspired by a scrappy rescue chihuahua, and built for real dog life.
FROM SHARK TANK TO PUPPY SNOODS
Long before Zoo Snoods, founder David Stankunas created Beard Head™ — the original knit beard hats that took the internet by storm and were featured on ABC’s Shark Tank in front of millions of viewers worldwide.
As Beard Head™ grew, fans started asking a simple question: "Can you make something like this for my dog?"
While human beard hats didn't quite work on canine faces, the idea of fun, functional, and adorable knitwear for pets took root. In the fall of 2016, Zoo Snoods was officially born—turning the viral spirit of novelty knitwear into cozy, ear-protecting hoods designed specifically for dogs.
What is a "Snood?"
Traditionally, a "snood" is a soft, tube-like scarf or hood. A Zoo Snood is a functional, animal-themed knit hood engineered for dogs (and the occasional brave cat!).
Zoo Snoods keep your pet warm on chilly walks and protect long, floppy ears from dirt, mud, and moisture. Best of all, they turn everyday outings into instant smiles and unforgettable photos.
Growing the pack
What started as a small lineup of eight animal snood designs quickly expanded into a full collection of handcrafted knitwear, costumes, and accessories—worn by dogs everywhere from backyard play sessions to Halloween parades. Along the way, Zoo Snoods was named a Pet Innovation Award winner and recognized by Wag! as a top pet apparel brand.
Giving Back
We here at Zoo Snoods are passionate about animals and their well-being. That’s why every Zoo Snoods order directly fuels our mission to give back. We support rescue partners across the country in multiple ways—from sending physical Snood Love Boxes packed with warm snoods and accessories, to giving back with direct cash donations from our sales, and leveraging our platform to raise awareness for pets waiting for their forever homes.
To learn more about our charitable efforts or to request a donation box for a rescue, please visit our Love page here.
"Zoo Snoods was inspired by my rescue sidekick, Lucky—a small terrier-chi mix who was my shadow, my co-pilot, and my best friend for 15 years. Lucky brought endless joy to my life and inspired our mission to give back through our 'Love' initiative. Though Lucky has passed, her adventurous spirit remains at the heart of everything we make."
— David Stankunas, Founder
"She brought me joy, gave me purpose, and inspired me to help better the lives of pets and their families all over the world."
